Culture change
I have worked in senior HR positions in the international financial services business over 25 years. In this capacity I have experienced periods of growth, mergers, managing during financial crisis, many reorganizations, innovation initiatives and an IPO (listing of a company). In my roles as HR Director and Head of Leadership & Development, I had the privilege to work with talented leaders and individuals from various countries and cultures, in various business challenges. During this exciting journey I gained a wealth of knowledge and a truly multi-cultural perspective on ‘Work Culture’, co-operation, Talent Agility and Leadership Effectiveness. I designed and delivered leadership and capability building programs as well as diversity and inclusion initiatives. Change has been the constant factor in my work and in the company. I have co-designed smaller and larger culture change programs on local level as well as on international level.
The ingredients of my approach in culture change are amongst others:
- Coordinate the research to find out what the desired culture should be and why
- Measure the gap between the current and the desired culture
- Discover how to make the new culture 'tangible' so all employees in the organisation can understand it
- Define the right and impactful interventions - in co-creation with employees, teams and managers
- Discover possible resistance and work with the organisation to solve that
- Design how to monitor progress - create a constant feedback loop
I am certified in Human Synergetics' OCI (Organization Culture Inventory) tool, which enables you to measure the current and desired culture in an organisation or in a team, a business unit etc., in an easy way.
Are you interested and would you like to exchange views or find out if I can support you in your culture change challenge? I kindly invite you to contact me via: velingigm@gmail.com

Why choose Ignite?
- Extensive international experience in listed companies
- Certified coach (ICF/ACC)
- Integrity and trust
- Experience in working with potentials with international backgrounds
Testimonials
Tjeerd BosklopperHead of NN Individual Life Netherlands, previously CEO NN Poland
Renata Mrazovaformer CEO Czech Republic NN Group, currently Global Head of HR NN Group
Peter de Bley - PWC | Partner - Global HRM network leaderPWC